March 11, 2019
Amway has been the largest direct seller in the world from revenue point of view since 2012. 2012 was the year when Avon and Amway changed places at the top. While one company alone is never enough to show a trend an industry is in, the leader’s performance has always been interesting to follow to […]
Read MoreMarch 27, 2017
Amway has been the world’s largest direct sales company since 2012. Amway also ranks the 29th on Forbes Magazine’s 2016 List of “America’s Largest Private Companies”. 2012 was the year when Avon and Amway changed places. Then, Amway’s sales increased and reached $11.8 Billion a year later in 2013, a figure that has not been […]
Read MoreApril 11, 2016
Whether a company should bring an expat to lead its expansion into a new market or hire a local has been an ongoing discussion within the industry. Each approach has its defendants. For instance, Doug DeVos, the President of Amway and the Chairman of the World Federation of Direct Selling Associations (WFDSA) takes side on […]
Read MoreOctober 12, 2015
Since it took over the throne from Avon in 2012, Amway has been the world’s largest direct selling enterprise. That year, Amway’s global sales reached $11.3 billion. This increased by 4.4% in 2013 to $11.8 billion and then dropped by 8% in 2014 to $10.8 billion. That was even lower than 2012’s figure. Even after […]
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