June 18, 2018
Guest author Alan Luce is Co-Founder and Managing Principal of Strategic Choice Partners (SCP), a consulting firm that provides strategic support and services to help today’s direct selling companies thrive. Alan is a US DSA Hall of Famer, and member of the DSEF’s Circle of Honor. He’s served in executive roles at Tupperware, PartyLite, DK Family Learning and other companies, […]
Read MoreJune 11, 2018
Growth is important in all industries, no doubt about it. In today’s challenging business environment, this is crucial at least to prevent complete failure. However, growth is more important in direct selling than it is in many other industries. And this is especially so on the acquisition side. We generally call this “recruiting”. What we […]
Read MoreJune 4, 2018
Sounds very much like a cliché, doesn’t it? I couldn’t agree more! Even in an industry like direct selling where managements sit on a wealth of data, we see many companies with no meaningful performance measurements. All business entities, including direct selling companies need to measure the progress towards their goals after determining them. “Key […]
Read MoreMay 28, 2018
Legitimate direct selling and pyramid schemes have often been confused. While there are clear distinctions between the two, pyramid scheme promoters do everything possible to disguise what they really do and to represent themselves as legitimate network marketing activities. We will go over some of the most frequently asked questions on this topic: 1. What […]
Read MoreMay 21, 2018
This week’s featured article is from Daniel Murphy, Co-Founder and Managing Principal of Strategic Choice Partners. Dan has over 30 years of experience holding senior finance and operating roles at TJX, Pepsico, Panera Bread, Princess House and Immunotec. For the last 15 years Dan has served as both a CEO, CFO and COO for two party […]
Read MoreMay 14, 2018
Having received their first quarter reports, the time has come to review how the industry’s giants did in the first three months. The analysis covers the seven largest public (e.g. whose shares are traded on the stock exchanges) direct sellers: Avon, Herbalife, Natura, Nu Skin, Oriflame, Tupperware, and USANA. Once again, the article will […]
Read MoreMay 7, 2018
Since 2010, Amway has been conducting a very important survey on various aspects of entrepreneurship. The first study was done in 2010 as the “Amway European Entrepreneurship Report“ with 12,000 respondents, then it was expanded worldwide in 2013 under the name of “AGER – Amway Global Entrepreneurship Report”, to cover 24 countries. This most recent […]
Read MoreApril 30, 2018
This is an advertorial Recently, Allied Wallet delivered new products to the payment services market that are better interconnecting various payment options, drawing even more attention to the award-winning company and showcasing the Allied Wallet brand as a leader in payment processing for direct sales companies. Allied Wallet has been in business for over a […]
Read MoreApril 23, 2018
This week’s article is from Brett Duncan, Co-Founder and Managing Principal of Strategic Choice Partners. Brett has worked in direct selling since 2002, holding titles that include Vice President of Global Marketing and Sr. Director of Online Solutions. He works directly with direct selling companies as a strategic facilitator and corporate consultant, specializing in leading marketing, […]
Read MoreApril 16, 2018
Jeffrey A. Babener, of Portland, Oregon, is the principal attorney in the law firm of Babener & Associates. For more than 30 years, he has advised leading U.S. and foreign companies in the direct selling industry, including many members of the U.S. Direct Selling Association. He has served as legal advisor to various major direct selling […]
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