April 16, 2018
Jeffrey A. Babener, of Portland, Oregon, is the principal attorney in the law firm of Babener & Associates. For more than 30 years, he has advised leading U.S. and foreign companies in the direct selling industry, including many members of the U.S. Direct Selling Association. He has served as legal advisor to various major direct selling […]
Read MoreApril 9, 2018
Guest author Bobbie Wasserman is Managing Director of Wave2 Alliances Inc., a corporate reputation and crisis management consultancy. She has helped to shape the communications landscape of global brands and leading companies like Amgen, Arbonne, Bank of Montreal, Bristol-Myers Squibb, Chevron, Hewlett-Packard, IBM, and ORGANO. Bobbie is an Advisory Board Member of DSWA. Guest Post […]
Read MoreApril 2, 2018
After having succeeded in the home country, it is a visionary direct sales entrepreneur or executive’s dream to take the business to a further step by expanding into other countries. Yet, success does not come easy, especially on a foreign soil. We see companies that have been doing so well at home, are not having […]
Read MoreMarch 26, 2018
Guest author Alan Luce is Co-Founder and Managing Principal of Strategic Choice Partners (SCP), a consulting firm that provides strategic support and services to help today’s direct selling companies thrive. Alan is a US DSA Hall of Famer, and member of the DSEF’s Circle of Honor. He’s served in executive roles at Tupperware, PartyLite, DK Family Learning and other companies, […]
Read MoreMarch 19, 2018
Since 2012, Amway has been the largest direct seller in the world from the sales point of view. 2012 was the year when Avon and Amway changed places at the top. Not only this, the figures below also show that this company is a direct sales giant from various aspects: * Operates in more than […]
Read MoreMarch 12, 2018
Jan Zijderveld, a Unilever ex-Exec has been recently hired as Avon’s Chief Executive Officer, to be the third CEO since 1999. He came after two CEOs who each had worked at this post for quite some time but are not now being remembered with their successes at the captain’s bridge. Andrea Jung (1999-2012) Unlike her […]
Read MoreMarch 5, 2018
Peter Maddox has been the President of the Canadian Direct Sellers Association since early January this year. Despite he already had a pile of tasks to accomplish on his desk, he was so kind to made time to tell us about himself, and what he intends to do at his new post. Could you […]
Read MoreFebruary 26, 2018
This week’s article will be a review of six of the largest public direct sales companies’ 2017 growth figures. Although they cannot represent the whole global industry, how these “biggies” have been doing surely gives an idea: AVON Avon’s Q4 2017 sales was at par with its previous year same period sales: Approximately $1.6 […]
Read MoreFebruary 19, 2018
This week’s article is by Brett Duncan, Co-Founder and Managing Principal of Strategic Choice Partners. Brett has worked in direct selling since 2002, holding titles that include Vice President of Global Marketing and Sr. Director of Online Solutions. He works directly with direct selling companies as a strategic facilitator and corporate consultant, specializing in leading marketing, […]
Read MoreFebruary 12, 2018
The initial ideas sounded great so the expectations were set so high. The first reactions from the field were also very promising. Products were moving out and the sales force was happy as the members received increasing commissions… for a while. It is not uncommon for a startup in the direct selling industry to have […]
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