November 12, 2018
Having received the quarterly results, we can now review and compare companies’ growth performances as of end-third quarter. We also now have a better idea as to how these direct selling giants will close this year. This analysis will focus on the public direct selling companies, Avon, Herbalife, Natura, Nu Skin, Oriflame, Tupperware and USANA, […]
Read MoreNovember 5, 2018
Mark Hughes was born in 1956, in California. Mark began living with his mother after his parents divorced when he was 14. His mother at the time was fighting with obesity and was heavily on various pills. Mark dropped out of school in the ninth grade. He started using drugs. “I was a little delinquent. I […]
Read MoreOctober 29, 2018
Seldia, the umbrella organization of direct selling associations in Europe shared the findings of a large-scale survey, during the annual conference a few weeks ago. The study which was actually the first of its kind, that was conducted in a long time. It was done by the international research firm Ipsos over a two-month period […]
Read MoreOctober 22, 2018
This week’s article is from Brett Duncan, Co-Founder and Managing Principal of Strategic Choice Partners. Brett has worked in direct selling since 2002, holding titles that include Vice President of Global Marketing and Sr. Director of Online Solutions. He works directly with direct selling companies as a strategic facilitator and corporate consultant, specializing in leading marketing, […]
Read MoreOctober 15, 2018
“Cost multiple” has been a very popular concept in direct selling. For those who are not that familiar with this concept, it is a numerical value showing how much retail sales is to be achieved with “one unit” of product cost. Direct selling consultant Dan Murphy says in his article The Implications of a Trade […]
Read MoreOctober 8, 2018
When Andrea Jung was replaced by Sheri McCoy in early 2012 as Avon’s new CEO, expectations from McCoy were quite high. Andrea Jung had been promoted to CEO role at the age of 41 in 1999 and remained there for 12 years. After all those years, the company she handed over to Sheri McCoy was […]
Read MoreOctober 1, 2018
Both direct selling company managers and network marketing leaders on the field work in the same direction: Maximizing productivity and business volume in their teams. On the road, there are signs and symptoms that show things are not going right. Some of the issues might be transient and do not hurt the business much, but […]
Read MoreSeptember 24, 2018
Guest author Alan Luce is Co-Founder and Managing Principal of Strategic Choice Partners (SCP), a consulting firm that provides strategic support and services to help today’s direct selling companies thrive. Alan is a US DSA Hall of Famer, and member of the DSEF’s Circle of Honor. He’s served in executive roles at Tupperware, PartyLite, DK Family Learning and other companies, […]
Read MoreSeptember 17, 2018
This week’s article is a short compilation of questions that are frequently directed to those in the direct selling industry. These questions are asked either because of being less or misinformed or due purely to prejudices. I am sure many of you have come across some or all of these. Here are my usual answers […]
Read MoreSeptember 10, 2018
In 1975, the U.S. Federal Trade Commission (FTC) accused Amway of operating as a pyramid scheme. Many people might think this case had lasted a few months at most but actually it took four years until 1979. As an introductory note, the Federal Trade Commission has the regulatory authority over direct selling businesses in the […]
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