This week’s “Executive Q&A” features Chuck Funke, Chief Executive Officer of ASEA. Chuck has been holding this position since 2014. Could you tell us about your education? If I could do it over again, I would have enjoyed and appreciated my formal education more. I think I was so focused … [Read More...] about Executive Q&A: Chuck Funke, CEO of ASEA
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Previously on The World of Direct Selling
What Norms Aren’t Worth Rushing Back To?
Brett Duncan is a “transitionist” who specializes in helping direct selling companies define their best next steps as they transition into the new era of direct selling. He is co-founder and managing … [Read More...] about What Norms Aren’t Worth Rushing Back To?
Mixed Growth Performances in the First Quarter
Among the six major direct sellers reviewed here, four of them reported weakening sales. Given the circumstances we are all in globally, this was not surprising obviously. It was interesting though, … [Read More...] about Mixed Growth Performances in the First Quarter
Only If You Measure, You Can Manage
Sounds very much like a cliché, doesn’t it? I couldn’t agree more! Even in an industry like direct selling where managements sit on a wealth of data, we see many companies with no meaningful … [Read More...] about Only If You Measure, You Can Manage
Social Selling Made Simple
Daryl Wurzbacher began his career in the direct selling industry in 1999 as the Director of Information Technology for a dietary supplement and personal care direct sales start-up. That company was … [Read More...] about Social Selling Made Simple
6 Common Reasons Behind Direct Sales Startup Failures
The initial ideas sounded great to all involved so the expectations were quite high… The first reactions from the field were also very promising: In fact, products were moving out and the whole sales … [Read More...] about 6 Common Reasons Behind Direct Sales Startup Failures
Lessons from the Lockdown
Guest author Alan Luce is Co-Founder and Managing Principal of Strategic Choice Partners (SCP), a consulting firm that provides strategic support and services to help today’s direct selling companies … [Read More...] about Lessons from the Lockdown
Amway in 2019
For several years, Amway has been the largest direct seller in the world from the revenue point of view. 2012 was the year when Avon and Amway changed places at the top. While one company alone is … [Read More...] about Amway in 2019
In 100 Words: Recommendations in Times of the Global Pandemic
It is evident that we are globally going through unprecedented times. Within this, the direct selling industry is facing immense difficulties. That being said, there are things that can and should be … [Read More...] about In 100 Words: Recommendations in Times of the Global Pandemic
2019 in a Few Major Companies’ Figures
In this brief analysis, we take a look at a few of the major direct sellers’ fourth quarter and 2019 growth performances. It is true that these companies alone do not fully represent the sentiment or … [Read More...] about 2019 in a Few Major Companies’ Figures
The Decision That Defines The Future: Lead, or Follow?
Rick Loy is a sales strategist and training specialist with more than 20 years of experience as a Senior Executive in direct selling. As an Associate with Strategic Choice Partners, Rick helps … [Read More...] about The Decision That Defines The Future: Lead, or Follow?